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The Fairer Fare: How OTO Cabs is Disrupting Ola and Uber in India

by Bharat Bytes
May 10, 2025
in Business
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In the world of convenience today, a cab ride is just a tap away. But there’s a big question behind that tap—who profits from your ride? When you opt for global giants like Ola and Uber, your fare funds a system in which both the driver and passenger suffer. That’s precisely what Lucky Gupta, co-founder of OTO Cabs, wanted to change.

OTO Cabs is India’s first subscription-based ride-hailing service, founded on fairness, transparency, and empowerment—both for the drivers and passengers. In contrast to Ola and Uber, where drivers can lose as much as 25–30% of their fares in commission, OTO Cabs charges no commission. They pay a nominal subscription fee only and retain 100% of their fare, thus earning their dignity, stability, and the incentive to deliver better.

This model, crafted by Lucky Gupta, confronts head-on an emerging crisis in India’s taxi industry—exploitation of drivers. According to Gupta, when a driver does well and travels with pride, the passenger automatically receives a better experience. OTO’s driver-centric approach is not only an economic reform, it’s a human one.

For riders, the advantages are clear as day. OTO Cabs provides clean, authenticated, and professional drivers, AI-driven route tracking, real-time safety notices, and guaranteed, low fares. In a world where ride cancellations, irresponsible driving, and app crashes are the norm, OTO Cabs is a platform that is trust-based.

But above price and features, selecting OTO Cabs is an act of Indian patriotism. It’s about backing a made-in-India concept that not only wants to compete—but to perform better, for India. When you take a ride on OTO, your money remains in the country, benefits Indian families, and helps fuel a movement of self-reliance.

Lucky Gupta, only 21 years old, is not a corporate mogul with billions behind him. He’s an Indian youngster who noticed issues in our daily travel and created a real-world solution. His vision in leading the creation of OTO Cabs demonstrates that age is no obstacle to innovation—vision is.

When you pick OTO, you’re not only going from point A to point B. You’re opting for a ride that is driven by purpose, not profit. A ride that prioritizes drivers first, women’s safety at the center, and India first.

The next time you require a ride—avoid the surge, avoid the foreign app, and opt for the cab service that is really by India, for India.

Choose OTO Cabs. Choose change. Choose Lucky Gupta’s vision for a better ride.

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