The Bhojpuri music scene just witnessed a grand new entry as Leechee Music, a fresh and promising music label, launched its very first song titled “Heroine Hayi Hum”. Featuring superstar Ankush Raja and the melodious Rajnandani Singh, the track has created a massive buzz online and quickly made its way into the hearts of Bhojpuri music lovers.
Released on Leechee Music’s official YouTube channel, the song has garnered millions of views in just a few days, with fans praising everything from the vocals to the visuals. The channel, founded by Kumar Ajit, aims to redefine the landscape of Bhojpuri entertainment by delivering high-quality, innovative content that resonates with both urban and rural audiences.
Ankush Raja’s Electrifying Performance Wins the Internet
The crown jewel of “Heroine Hayi Hum” is undoubtedly the powerhouse performance delivered by Ankush Raja. Known for his magnetic screen presence and unmatched energy, Ankush brings the song to life with his expressive vocals and on-screen charisma. His dynamic style and ability to connect with audiences shine throughout the music video, adding layers of depth to an already vibrant composition.
Joining him in this musical celebration is the talented Divya Ralhan, who steals the spotlight with her high-energy dance moves, stylish appearance, and expressive performance. Her chemistry with Ankush adds charm and vibrance, making the video visually irresistible.
Leechee Music – A New Vision for Bhojpuri Entertainment
The launch of “Heroine Hayi Hum” marks the beginning of a new chapter in Bhojpuri music, not just for the song itself, but for the arrival of a new player in the industry — Leechee Music. Founder Kumar Ajit revealed that the motivation behind starting this label was to introduce a wave of refreshing, quality-driven content that appeals to modern sensibilities without losing touch with cultural roots.
He stated, “We envisioned a platform that would combine creativity with quality, and give artists a space to showcase their talent freely. ‘Heroine Hayi Hum’ is just the beginning. In the coming days, Leechee Music will release a series of exciting tracks that promise full-on entertainment for audiences of all ages.”
A Musical and Visual Treat – “Heroine Hayi Hum” Is a Complete Package
From stunning visuals to catchy beats, “Heroine Hayi Hum” checks all the boxes when it comes to a successful music video. The production value is top-notch, showcasing:
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Vibrant and colorful sets that reflect the festive spirit of Bhojpuri culture
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Stylish costumes that add glamour and flair
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Expert cinematography that enhances each frame with precision
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Seamless editing that keeps the video engaging from start to finish
The song is an amalgamation of desi charm and modern appeal — a rare balance that connects well with traditional audiences and Gen-Z alike. With its foot-tapping rhythm and visual splendor, the song is quickly becoming a favorite among youth, especially on platforms like YouTube and Instagram Reels.
Artists Speak – Gratitude, Joy, and Vision
Ankush Raja:
“We’re overwhelmed with the love and support ‘Heroine Hayi Hum’ has received. This song is not just another release; it’s a result of our team’s passion and hard work. I’m especially thankful to Kumar Ajit, who believed in this concept and trusted us to launch his channel’s journey. It’s an honor for me to be the face of Leechee Music’s first-ever release. We promise to bring more such songs that connect directly to your hearts.”
He further encouraged fans to not only support the song but also subscribe to the channel, as many more songs, each better than the last, are in the pipeline.
Divya Ralhan:
“Every new beginning that starts with a bang only means one thing — bigger success is on the way. ‘Heroine Hayi Hum’ is the result of our efforts to bring something fresh, energetic, and vibrant to our fans. I truly believe that Bhojpuri music has the potential to shine on the national and even global stage, and we’re committed to that mission.”
The Creative Minds Behind the Magic
While the artists delivered stellar performances, credit must also go to the powerhouse creative team that worked behind the scenes to bring this musical masterpiece to life:
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Lyrics: Pinku Baba – A perfect blend of rustic, earthy charm and modern wordplay, his lyrics strike an emotional chord while keeping things fun and upbeat.
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Music Composer: Vinay Vinayak – The man behind the catchy beats and rich arrangement that make the track instantly memorable.
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Director: Lakkie Vishwakarma – His vision and storytelling brought cohesion and vibrancy to the screen.
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DOP: Yogesh Singh – Crafted the visual tone and captured each frame with cinematic flair.
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Editor: Rohan Raut (Ninja) – His sharp editing made the video visually crisp and flowing.
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Color Grading: Rohit Singh – Added the final polish with vivid, dynamic color treatment, enhancing the visual appeal dramatically.
A Milestone for Bhojpuri Music – Bridging Quality with Popularity
“Heroine Hayi Hum” has set a new benchmark for Bhojpuri music videos in terms of both quality and presentation. It signals a shift in the industry where regional music can aspire to, and achieve, the same level of excellence seen in national and international markets.
More than just entertainment, the song serves as a statement — that Bhojpuri music can be vibrant, relevant, and globally appealing, without losing its cultural essence. The fact that the track is receiving such massive engagement online is proof that audiences are ready for this evolution.
Haven’t Watched It Yet? Here’s Why You Should!
If you haven’t checked out “Heroine Hayi Hum” yet, you’re truly missing out on a musical treat. Here’s what makes this song playlist-worthy:
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High-octane dance performances
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Electrifying screen presence by Ankush Raja
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Engaging lyrics and a memorable hook
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Glossy production value
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A catchy, energetic beat that’ll stay with you
Whether you’re a long-time fan of Bhojpuri music or a first-time listener, this song will leave a lasting impression and make you hit replay more than once.
Conclusion – A Stellar Launch and a Promising Future
“Heroine Hayi Hum” is more than just a debut single. It’s the flagbearer of a new wave in Bhojpuri music — one that blends high-quality visuals, engaging storytelling, and strong musicality.
With a visionary platform like Leechee Music entering the scene, backed by passionate artists and creators, the future of Bhojpuri entertainment looks brighter than ever.
The roaring success of this debut song is just the beginning. If “Heroine Hayi Hum” is any indication of what’s to come, then fans are in for a musical ride that promises emotion, energy, and entertainment in every beat.
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