New Delhi, September 2026: NuvoRetail, an ecommerce marketing agency and Amazon Ads Advanced Partner, has been named the India Winner in the Full-Funnel Advertising category at the 2026 Amazon Ads Partner Awards.
The recognition acknowledges NuvoRetail’s work with a global consumer brand and its approach to connecting discovery, consideration, conversion and retention through a unified commerce marketing strategy.
At the centre of this approach is NuvoRetail’s proprietary Connected Funnel methodology, which brings together upper-funnel demand creation, consideration-stage engagement, conversion and retention through a shared measurement framework built using Amazon Marketing Cloud. This allows brands to better understand how media investments across the customer journey contribute to business outcomes.
A persistent challenge for brands is demonstrating how upper-funnel activity influences downstream performance. NuvoRetail’s approach connects campaign execution with cross-funnel measurement, helping brands move beyond isolated campaign metrics and make more informed decisions about media investment.
These capabilities are supported by enlytical.ai, NuvoRetail’s proprietary AI/ML-powered platform, which enables adaptive campaign optimisation, integrated reporting and data-driven decision-making across commerce operations.
The recognition marks the second consecutive year that NuvoRetail has been recognised at the Amazon Ads Partner Awards. In 2025, the company was named an APAC Finalist in the Seasonal Sales Strategy category.
NuvoRetail has also been named a 2026 APAC Finalist in the Full-Funnel Advertising category. The regional winner is expected to be announced at Amazon unBoxed in San Francisco on September 28, 2026.
“Retail media is entering a more connected phase. Brands need to understand not only what converts, but also what creates demand and moves customers towards that conversion. This recognition is meaningful because it reflects our belief that discovery, consideration, conversion and retention should not operate as separate campaigns or budgets. Our focus at NuvoRetail is to bring these stages together through marketplace expertise, media intelligence and stronger measurement, helping brands make more informed growth decisions,” said Vishal Sharma, Founder and CEO, NuvoRetail.
NuvoRetail continues to invest in full-funnel measurement, AI-enabled campaign optimisation and commerce intelligence through its proprietary technology platform, enlytical.ai.
About NuvoRetail
NuvoRetail is a Delhi-headquartered ecommerce marketing and analytics company and an Amazon Ads Advanced Partner. It helps brands drive full-funnel commerce growth across Amazon, other marketplaces, quick-commerce platforms and D2C channels.
Its proprietary Connected Funnel methodology integrates awareness, consideration, conversion and retention through a shared measurement framework. This is supported by enlytical.ai, NuvoRetail’s AI/ML-powered commerce analytics and automation platform.
NuvoRetail was named the India Winner in the Full-Funnel Advertising category at the 2026 Amazon Ads Partner Awards and was an APAC Finalist in the Seasonal Sales Strategy category in 2025.
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