In a proud moment for the Indian business and beauty industry, Priis Go Pvt. Ltd., under the visionary leadership of Mr. Sunil Abraham, has been awarded the prestigious Indywood Business Excellence Award 2025 (Dubai Chapter). The award was presented by renowned entrepreneur and filmmaker Mr. Sohan Roy, Founder of Aries Group of Companies, during a grand ceremony that brought together business leaders, innovators, and changemakers from across industries.
This recognition is a milestone achievement for Priis Go Pvt. Ltd., highlighting its unwavering commitment to innovation, quality, and accessibility in the personal care segment. Over the years, the company has built its reputation on the values of trust, affordability, and health-conscious product development, positioning itself as one of the key players in India’s fast-growing FMCG sector.
Among the brand’s most celebrated offerings is the BSY Noni Hair Color Shampoo, which has transformed the way consumers approach hair coloring. Unlike conventional dyes that depend heavily on harsh chemicals such as ammonia, this product introduces a gentler, plant-powered alternative. Infused with the natural goodness of noni fruit, the shampoo not only delivers natural-looking color and complete grey coverage but also provides deep nourishment to the hair and scalp. Remarkably, it achieves all of this in just five minutes, making it a convenient, safe, and effective solution for modern consumers who value both time and health.
The award underscores Priis Go Pvt. Ltd.’s larger mission: to make high-quality personal care products affordable and accessible without compromising on safety or performance. In an era where clean and conscious beauty is becoming a global movement, the company has taken the lead in developing solutions that resonate with health-conscious consumers. Its philosophy is simple yet powerful—personal care should not come at the cost of well-being.
Speaking on the achievement, Mr. Sunil Abraham, Founder and Director of Priis Go Pvt. Ltd., expressed his gratitude:
“This award is a reflection of the dedication our team puts into creating products that truly serve people. At Priis, our mission has always been to bring high-quality, safe, and affordable personal care products to every household. Innovation and responsibility are at the heart of everything we do, and this recognition motivates us to continue striving toward that vision.”
The Indywood Business Excellence Award is not only an honor for the company but also a validation of its business model, which balances profitability with social responsibility. By offering solutions that cater to the needs of diverse consumers, Priis Go Pvt. Ltd. has set a benchmark for other companies in the sector to follow.
As global demand for sustainable and health-conscious beauty solutions continues to rise, this recognition firmly positions Priis Go Pvt. Ltd. and BSY Noni Hair Color Shampoo as pioneers in driving the shift toward safer, more responsible, and affordable hair care innovations. With its strong foundation, dedicated leadership, and commitment to excellence, the company is poised to continue making waves in the global personal care industry for years to come.
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